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Improve the quality and quantity of your site traffic by helping search engines understand your content.
Search engine optimisation (SEO) is still the single most powerful way to attract high-intent, organic traffic to your site. Unlike ads that disappear when budgets stop, SEO builds long-term visibility — earning your business trust, traffic, and sales around the clock.​
What's included in our SEO services.
We cover the full spectrum of SEO — from foundational technical fixes to high-impact content strategies and link building. Our services are tailored to your business goals and your industry landscape, ensuring sustainable growth and measurable performance over time.
OUR SEO PROCESS
SEO AUDIT
​​We start with an SEO audit, where we check for technical issues, evaluate your website's content, analyse keyword rankings. You’ll get a clear view of what’s working, what’s not, and what’s next.
Once we have a clear understanding of how your site communicates with search engines, we move on to detailing what your competitors are doing in terms of SEO. This can reveal the keywords they’re targeting, the type of content they create, and where they're acquiring backlinks.
SEO STRATEGY
​​From audit to action. Next we build a customised strategy based on your goals. We map high-value keywords to the customer journey, identify content gaps, prioritise quick wins, and plan for long-term growth. Tools like Google Keyword Planner, Google Trends, and Answer the Public help us shape a strategy that mirrors what your audience is already searching for.
TECHNICAL SEO – THE BACKBONE OF SEO
Technical seo focuses on the improving the infrastructure of your website, making it easier for search engines to crawl and index. We do this by optimising your site's speed (optimising images, minimising code, server response times etc.), creating and submitting a sitemap to Google Search Console, fixing crawl errors, and adding structured data (Schema) to improve how your site shows up in search results – including rich snippets.
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High on the priority list is ensuring that your website is mobile-friendly, as search engines (especially Google) prioritise mobile-first indexing.
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These behind-the-scenes fixes ensure your site is easy to find and easy to trust.
Improve user experience & optimise your content.
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Next, we get our hands dirty by optimising your site content and the structure of individual web pages to improve search engine rankings and user experience.
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We do this by adjusting headlines, meta titles, meta descriptions, alt tags, and internal links to align with target keywords. The goal is to ensure that your content is engaging, informative, and optimised for readability, helpfulness and search intent.​​​​​​
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Every page on your site should serve a clear purpose, and ensure that it's content matches search intent.
SEO CONTENT STRATEGY
SEO and content go hand-in-hand. We develop a long-term content plan that builds topical authority, targets the right keywords, and engages your audience. That includes evergreen articles, SEO blogs, landing pages, and even multimedia content that ranks well and earns backlinks.
LOCAL SEO
For location-based businesses, we make sure your brand stands out where it matters most. We optimise your Google Business Profile, build local citations, manage reviews, and help you rank in map packs and city-based searches. Perfect for cafes, salons, clinics, and service-based businesses.
Develop your website’s authority and trustworthiness through off-page SEO.
Next we focus our attention towards building your website’s authority and trustworthiness through external efforts - typically via link-building and content marketing.
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Obtaining high-quality backlinks (links from other sites pointing to yours) is crucial for SEO. We will reach out to relevant websites, influencers, and blogs to secure backlinks to improve your site's authority. This is often done through guest posting, press releases, or building relationships with industry sites.
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While not a direct ranking factor, social media mentions and shares can boost your content’s visibility and indirectly help with SEO.
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Increasing brand visibility online through mentions on reputable websites, industry forums, or online communities are also important off-page seo strategies that can enhance your site’s perceived authority in the eyes of search engines. So we'll be sure to do that as well. ​
SEO REPORTS & TRANSPARENCY
Our reporting is clear, actionable, and aligned with your business goals. You’ll know exactly what’s working, what’s been done, and where the biggest opportunities lie. We track keyword rankings, organic traffic, engagement metrics, backlink performance, and conversions — all shared with full transparency.
PROOF OF RESULTS: CASE STUDY – CHATTY CHUMS
One of our flagship SEO clients, Chatty Chums, came to us with a vision to become a leading lifestyle publication. We delivered full-spectrum SEO: on-page, off-page, technical, and content strategy.
Today, they’re recognised by Google as an authority site.
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For example:
When they wrote an article about Besos Margarita, Google pulled a rich snippet directly from their post — and now “Best Margarita NZ” shows Besos, with Chatty Chums as the source. That’s authority in action.
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We built the strategy using tools like Google Ads’ Keyword Planner, Google Trends, and content discovery tools. The result? A long-term content engine that earns backlinks, builds visibility, and moves the needle — not just for Chatty Chums, but for every brand they write about.
SEO SERVICES FAQ
What is SEO and why does my business need it?
SEO (Search Engine Optimisation) is the process of improving your website’s visibility on Google. If you want more organic traffic, leads, or sales — SEO helps people find your business when they search for what you offer.
What’s included in your SEO services?
Our SEO services include keyword research, on-page optimisation, technical SEO, backlink building, content strategy, SEO audits and reporting. We also fix errors, improve site speed, and help you rank better over time.
How long does SEO take to see results?
SEO is a long-term game. While some clients see early wins in the first 1–2 months, it usually takes 3–6 months to see consistent rankings and traffic growth. The timeline depends on your industry, competition, and how strong your website currently is.
What makes your SEO agency different?
We combine data with creativity. Our SEO is relentless — we get to know your business and market inside out. We’re also transparent, results-driven, and always testing to stay ahead of algorithm changes.
How much does SEO cost in New Zealand?
SEO pricing varies depending on the scope. Basic SEO starts from around $500/month in NZ, but comprehensive strategies can range from $1,200 to $4,000+/month. We tailor plans based on your goals, competition and current site condition.
