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Running ads is one of the most effective ways to reach your target audience and grow your business.
How does it all work?
Ads provide instant exposure.
Unlike organic strategies, which can take time to build momentum, paid ads put your business directly in front of potential customers.
At TopTalent, we specialise in managing high-performance ad campaigns via Meta ads (Facebook & Instagram Ads), Google Ads, and TikTok Ads. Our data-driven approach ensures your business gets seen by the right people at the right time.
You can start with a small budget and scale up once you see positive results. You only pay when someone takes action, such as clicking your ad (PPC – Pay Per Click), making it easier to manage costs and ensure your spend is driving value.
Target customers who are actively searching for your services with our Google Ads Management service.
What sets Google Ads apart is the ability to capture intent—when someone types a query into Google, they’re actively seeking a solution. Our Google Ads management service is designed to harness this intent, placing your business at the forefront of search results when it matters most.
At TopTalent, we focus on writing compelling ad copy that not only grabs attention but also drives conversions. Our approach includes optimising landing pages to align with your ad content, making sure your users have a seamless experience from click to conversion. Once your campaigns are live, we closely monitor their performance, analysing data to refine and optimise the ads continuously.
We begin by conducting thorough keyword research, identifying the most relevant and high-performing search terms for your industry. From there, we create tailored ad campaigns across Google’s Search, Display, and Shopping networks, ensuring a broad and effective reach.
Another key component of Google Ads is YouTube Ads, an incredibly valuable tool for businesses looking to leverage video content. YouTube, the second-largest search engine globally, provides access to millions of users who actively consume video content daily. From short, skippable TrueView ads that appear before videos to longer, more informative ads designed for deeper engagement, YouTube offers businesses a dynamic way to connect with audiences through storytelling and visuals.
Build trust & foster interaction with relevant communities with our targeted reddit ads.
Our Reddit Ads management service is designed to help businesses craft campaigns that resonate with this discerning audience, using content that feels conversational, informative, and community-focused.
Unlike platforms like Facebook or Google, where you can target based on broad interests or search terms, Reddit allows you to place ads directly within the communities (subreddits) where your potential customers are most active.
For businesses in industries such as gaming, tech, entertainment, education, and e-commerce, Reddit Ads can deliver excellent results. It’s a platform where users are often searching for in-depth information, reviews, or discussions about products and services, which makes it ideal for businesses that thrive on community engagement, word-of-mouth, or are looking to build a loyal customer base.
In an environment where authenticity is key, Reddit Ads, when managed correctly, offer a unique opportunity to connect with hard-to-reach, niche audiences in a way that feels natural and impactful. With TopTalent managing your Reddit campaigns, you can confidently engage with Reddit's communities while driving relevant traffic, leads, and conversions for your business.
PAID ADVERTISING FAQ
What is paid advertising and how can it help my business?
Paid advertising (also known as PPC or pay-per-click) allows you to promote your business through platforms like Google, Facebook, Instagram, TikTok and YouTube. It’s one of the fastest ways to get traffic, generate leads, and drive conversions — especially when your SEO is still gaining traction.
Which platforms do you run paid ads on?
We manage ads on Google Ads (Search, Display, YouTube), Meta Ads (Facebook & Instagram), TikTok Ads, and LinkedIn Ads. Our team helps you choose the right platforms based on your industry, goals, and target audience.
What’s included in your ad management service?
Our ad management service includes audience research, ad creative design, copywriting, campaign setup, tracking setup (Google Tag Manager, Meta Pixel etc.), A/B testing, and ongoing optimisation. You’ll also get monthly reporting with results and insights.
How much should I spend on paid ads?
Ad budgets vary depending on your goals, industry, and competition. Many of our clients start with $600–$10,000/month in ad spend. We work with you to set a budget that makes sense and focus on maximising your return on ad spend (ROAS).
How much do you charge for ad management?
Our ad management fees depend on the number of platforms, campaign complexity, and the level of service you need. Packages typically start at $600/month. We customise each quote based on your business and performance goals.
